CALCULATOR: What is the lifetime value of a customer?


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You are here > Home | Marketing Calculators | CALCULATOR: What is the lifetime val . . .

CALCULATOR: What is the lifetime value of a customer?

What is the lifetime value of a customer?

This calculator can help you determine how much a customer or client is "worth" to you in terms of the lifetime value of the revenue of a typical customer.

Average value of one-time sale per customer per year	$
Average value of any add-on sales per customer during the year	$
Total sales per customer for one year	$
Average # of referral customers received per customer per year
Total average one year revenue of a customer	$
Average # of years a customer will do business with you
Total lifetime revenue of a customer	$
Gross profit margin of your business (percentage)
Average lifetime value of a customer	$

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