Small business marketing plan


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Small business marketing plan

When is it time to fire one of your clients? 5 indicators

So that you can make your business more profitable, what are the key signposts that one or more of your customers should be weeded out from your client roster? . . . more

Are you using the right marketing materials when targeting business-to-business (B2B) buyers?
A one-size-fits-all approach to get new clients doesn't usually work in business-to-business (B2B) marketing. Get tips on how to tailor your message and formats for marketing materials when targeting influencers and decision makers at prospective companies. . . . more

VIDEO TUTORIAL: How much of your marketing budget should you spend to get a new client?
How much of your marketing budget you spend to attract new clients is often hidden behind two simple (but often overlooked) marketing budget calculations. Includes article, video of how to do the math, plus access the easy-to-use online calculators. . . . more

A sample marketing plan includes these 13 elements
For a sample marketing plan, the outline should include these 13 important elements. 1. An analysis of your current situation. Some call this a busine . . . more