Copywriting tips and techniques for business-to-business (B2B) advertising, direct mail and more.


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You are here > Home | Copywriting Tips

Copywriting tips and techniques for business-to-business (B2B) advertising, direct mail and more.

Got writer's block? Here are two copywriting tools to get you going again
If you're stumped to find the right words while attempting to do some advertising copywriting, composing a sales letter, or pitching a proposal, try these two helpful online sources. . . . more

5 keys to effective B2B marketing and sales messages
Whether you are developing a brochure, writing a sales letter or email, or visiting a client on location for a sales presentation, be sure every message to prospects includes these 5 elements . . . more

DOWNLOAD: Writing a business proposal - template (B2B)
Writing a business proposal to a prospective client can seem daunting. But in most cases, a simple one-page proposal can do the job. Here's a sample business proposal template to download. . . . more

How to woo new clients to your door with a case study program
If you've got even a handful of happy clients, it's time to do more with them than just ask for testimonial statements or referrals. Your next step is to develop a case study program t . . . more

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