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1. Tips for writing effective customer survey questions
   Getting feedback via customer surveys can uncover critical information to help you make important business and marketing decisions. But writing bad customer survey questions can spoil the results. Follow these tips to make the best of your poll or questionnaire. . . . more
   
   
2. DOWNLOAD: Setting an appointment - free sales letter template
   How to quickly write an attention-getting sales letter that is sure to help you schedule more appointments with prospective clients. Free sales letter template plus sample sales letter included. . . . more
   
   
3. Struggling to write sales letters? Template makes the process easy.
   Are the sales letters and emails you send to prospects or clients not pulling the results you want? Spend as little as five minutes with this sales letter template formula and get more results. . . . more
   
   
4. Free printable business cards
   Several online printers are offering free printable business cards (usually in quantities of about 250). This can be a great deal, but here some o . . . more
   
   
5. A sample marketing plan includes these 13 elements
   For a sample marketing plan, the outline should include these 13 important elements. 1. An analysis of your current situation.  Some . . . more
   
   
6. 10 places to find an inexpensive or free brochure template
   If you're looking brochure template, we've found 10 resources to consider. . . . more
   
   
7. Free business card templates: 9 places to get them
   After much searching, we found these places for free business card templates. Templates can make your business cards more professional-look . . . more
   
   
8. Your best brochure design idea will come after you define its purpose and function
   To develop your very best brochure design idea you should start by specifically defining the purpose and function of the brochure.   By do . . . more
   
   
9. CHECKLIST: Determining your trade show marketing objectives
   Trade show marketing is expensive, so you must determine the objectives of exhibiting at any event carefully. Here are 15 objectives to consider -- plus four to avoid . . . more
   
   
10. How to make changes to your website (without a webmaster)
    Want to make regular updates to your small business website, but don't want to call your webmaster or graphic designer each time? Here's an affordable, easy-to-use solution. . . . more
    
    
11. Boost sales with a client testimonials program
    Persuade qualified prospects to buy with this proven client testimonial program. Learn the two must-have's for strong testimonials, how to find clients willing to give them, and what questions to ask -- plus a testimonial worksheet. . . . more
    
    
12. Boost repeat business and referrals from new clients
    How a simple "welcome" package to your new clients can make the difference. . . . more
    
    
13. Key reasons to develop a referral marketing program for your business service
    While most business-to-business (B2B) service providers agree that getting new clients from referrals is a great way to grow, they often don't have a referral marketing system in place. This article, a first in a series of how-to's, discusses five reasons every small business should make a commitment to building a simple and effective referral marketing campaign. . . . more
    
    
14. How to start a blog: 8-step blogging for business checklist
    If you've been thinking of developing a blog to get more business (B2B) clients, here's a simple checklist of considerations before you start. Includes developing goals for your blog, the ideal target audience, and choosing blog software. . . . more
    
    
15. Prospecting with business cards
    Copyright 2006. Diana Ratliff. All rights reserved
    What has your business card done for you lately? Success in business often depends heavily on a steady stream of new contacts. Business cards ar . . . more
    
    
16. Business cards: design tips that work
    Here are some business cards design tips that will help you make the most of each one you hand out. Always stay with horizontal design.  M . . . more
    
    
17. CALCULATOR: New customer / client acquisition cost
    How much does it cost to get a new customer or client. Use this online calculator to get an estimate. . . . more
    
    
18. DOWNLOAD: Sales lead generation program tracker
    This easy-to-use spreadsheet allows you to keep record of year-to-date information on multiple sales lead generation programs. Track costs, reach, response rates and cost per lead for each, plus get a grand total across all your programs. . . . more
    
    
19. Solutions for managing your prospects and sales leads
    If your struggling to automate the way you capture sales leads, communicate with them, keep track of the progress on selling your B2B service, and convert them to paying clients, you should consider this handy review of several online contact management software solutions. . . . more
    
    
20. Three free ways to add value to your business card
    Copyright 2006 Diana Ratliff. All rights reserved.
    Are you saddled with a "ho-hum" business card, one that's about as exciting as watching paint dry? Never fear. You can give ordinary cards a little . . . more
    
    

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